• 135 ml
• DIY friendly, professional quality.
• Vegan, cruelty-free and locally produced in the Netherlands.
• Hydrating + nourishing.
• No harsh chemicals - peroxide, PPD, ammonia.
• Pre-lighten your hair with Attitude Ghosted Bleach to achieve the best results.
• Do a patch + strand test before colouring.

Dramatic purple hair dye is for those who aren’t afraid to be a bit extra! Dial up the drama with this deep, warm-toned purple. Dramatic is a versatile purple that takes well on a larger range of hair colours, from platinum to light brown, showing more vibrantly on lighter hair and giving a coloured tint to darker bases. For the longevity of the colour however, we always recommend applying it to pre-lightened hair.

Aqua, Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate, Ceteareth-20, Oleth-5 Phosphate, Dioleyl Phosphate, Phenoxyethanol, Basic Violet 2, Basic Blue 124, Methylparaben, Basic Red 51, Ethylparaben, Butylparaben, Propylparaben